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# [BND] Your Breakfast Briefing --
- URL: https://bevnews.net/bnd-your-breakfast-briefing-28/
- Published: 2023-09-20T10:00:23.000Z
- Updated: 2023-09-20T10:00:25.000Z
- Author: Joel Whitaker

***Good Morning, and Happy Wednesday. It's September 20, 2023.***

**[WHO Seeks to 'Denormalize' Bev/Al](https://bevnews.net/who-seeks-to-denormalize-bev-al/)**

The World Healh Organization has alcohol in its crosshairs. We've been delivering that warning for about two years, and it explains in part the growth of the nonalcohol segment and the drop in sales experienced by many producers worldwide. An article in Meininger's International notes that the World Health Organization

**[Unicorn Distillery, First-Ever All-Natural Color Changing Bev/Al Brand in US, Hits 2-Year Mark](https://bevnews.net/unicorn-distillery-first-ever-all-natural-color-changing-bev-al-brand-in-us-hits-2-year-mark/)**

As it marks its second anniversary, Seattle's Unicorn Distillery said it has entered into a distribution agreement with Republic National Distribution Co. The brand is currently distributed in Washington State. "Color Changing Cocktails are fun and are what the customers are wanting. Unicorn Tequila and Vodka are innovative, all natural

**[Basil Hayden Offers Malted Rye](https://bevnews.net/basil-hayden-2/)**

Basil Hayden Malted Rye is a new permanent expression as well as an entirely new entrant into the rye category. SRP: $59.99\. Crafted by eighth generation master distiller, Freddie Noe, this special release is created using a distinct malting process that transforms the rye grain to create a more

**[McBride Sisters Refreshes She Can Wines and Spritzers](https://bevnews.net/mcbride-sisters-refreshes-she-can-wines-and-spritzers/)**

McBride Sisters Wine Co. (MSWC), North America's largest Black-and-women-founded wine business, unveils its enhanced collection of SHE CAN Wines and spritzers. SRP: $17.99 for a 4 pack, $$4.99 for a single can. These redesigned cans shimmer with vibrant colors and echo the brand's mantra: "SHE CAN have experimentation

**[Blackened Collabs with Zamanian for Masters of Whiskey series](https://bevnews.net/blackened-collabs-with-zamanian-for-masters-of-whiskey-series/)**

Blackened Whiskey announces a groundbreaking collaboration with Kentucky Bourbon Hall of Fame Whiskey Maker, Kaveh Zamanian, founder of renowned craft whiskey distillery, Rabbit Hole, for the 2023 release of its acclaimed "Masters of Whiskey Series." Together, Blackened Master Distiller & Blender, Rob Dietrich, and Zamanian have created the x Rabbit Hole

**[A-B, Teamsters Begin Talks for New Contract](https://bevnews.net/a-b-teamster-begin-talks-for-new-contract/)**

Anheuser-Busch Teamsters and the Teamsters Brewery, Bakery, and Soft Drink Conference kicked off negotiations on Monday for a new contract covering 5,000 brewery workers nationwide. "The Teamsters drew a blueprint to win the most historic contract for our members at UPS and we will build on that momentum to

**[Channel-Specific Plans Key to On-Premise Sales Success](https://bevnews.net/untitled-47/)**

Casual dining chains continue to be the most popular option for On Premise visitation. A resounding 4 in 5 US consumers typically visit the channel, whereas sports bars are a distant second with almost half of all US consumers. But it’s not a one-horse race. Despite the enduring popularity

[**Barrell Craft Cuts Ribbon at New Blending Facilty**](https://bevnews.net/barrell-craft-u/)

Barrell Craft Spirits is celebrating the opening of a a new blending facility in Jeffersontown, Ky., that can support its rapid growth. The 31,000-square-foot facility was designed specifically to support how BCS operates as a company under one roof in the most efficient manner possible. Large office spaces encourage

***Thanks for reading. See you tomorrow. – Joel***