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# La Marca Releases Its First-Ever Non-Alcoholic Sparkling
- URL: https://bevnews.net/la-marca-releases-its-first-ever-non-alcoholic-sparkling/
- Published: 2026-10-29T01:40:55.000Z
- Updated: 2026-10-29T01:40:55.000Z
- Author: Joel Whitaker
- Tags: La Marca, New  Products

**La Marca**, America's No. 1 sparkling wine brand, launched **La Marca Non-Alcoholic Sparkling**, its first-ever non-alcoholic sparkling product. 

Crafted in Italy and made with carbonated de-alcoholized wine with less than 0.5% alcohol by volume (ABV), the new offering brings La Marca's signature crisp, refreshing taste and vibrant bubbles to consumers looking for more ways to celebrate across a variety of occasions.

The launch expands La Marca's portfolio to meet growing consumer interest in greater choice and flexibility. With more than 90% of non-alcoholic beverage buyers also purchasing alcohol, La Marca Non-Alcoholic Sparkling offers consumers who enjoy both alcoholic and non-alcoholic beverages another option for dinners with friends, holiday gatherings and everyday celebrations.

"Consumers want more flexibility in what they bring to the table, without compromising taste," said **Caitlin Conroy**, marketing director. "With La Marca Non-Alcoholic Sparkling, we're bringing the quality, craftsmanship and signature taste people expect from La Marca to a new offering that gives them another way to celebrate."

La Marca Non-Alcoholic Sparkling offers notes of crisp apple, white peach and delicate citrus, with refreshing acidity and vibrant bubbles. Made in Italy using high-quality Italian grapes, the wine is dealcoholized at a low temperature to help preserve its fresh, balanced character and deliver the bright, fruit-forward taste associated with La Marca.

Available nationwide, La Marca Non-Alcoholic Sparkling has a suggested retail price of $18.99\.