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# Miller High Life, Planters Partner with New Co-branded Merch
- URL: https://bevnews.net/miller-high-life-planters-partner-with-new-merch/
- Published: 2023-05-09T20:39:05.000Z
- Updated: 2023-05-09T20:39:05.000Z
- Author: Joel Whitaker
- Tags: Promotions

“There’s something about the simple pleasure of eating peanuts and drinking a beer,” says **Lucy Bloxam**, marketing manager for **Miller High Life (**MolsonCoors) as she explains why Miller High Life and Planters Peanuts have launched a co-branded line of t-shirts, sweatshirts, hats and more featuring Miller High Life and Planters, available on High Life’s digital storefront, as well as retail displays and more. 

The brands are offering legal-age consumers a chance to win free Miller High Life and Planters peanuts for a year, along with a $500 gift card to Miller High Life’s shop site to outfit their home like a classic dive bar. Consumers can enter to win by scanning a QR code on select packs of Miller High Life or by visiting.

Off-premise, there will be a set of co-branded metal tools, as well as thematic packaging celebrating Miller High Life's heritage. Twelce-packs of bottles, and 18-, 24- and 30-packs of 12-ounce cans will feature the limited-edition packaging and the sweepstakes QR code.