Concha y Toro Sales Up 1.7% in Year;
Viña Concha y Toro recorded a 1.7% increase in revenues during 2025 (2.8% considering wine only), thanks to the strength of its premium and above brands, whose value sales rose 4.3%. In this way, the company once again distinguished itself from the challenging conditions facing the global
Viña Concha y Toro recorded a 1.7% increase in revenues during 2025 (2.8% considering wine only), thanks to the strength of its premium and above brands, whose value sales rose 4.3%. In this way, the company once again distinguished itself from the challenging conditions facing the global alcoholic beverages industry, posting growth in its top line for the second consecutive year.
Despite the sales increase, net profit after tax fell 13.2%, as did its per-share profit, the company said. The lower profit was a result of a 3.6% increase m distribution costs, a 54.7% increase in other expenses and a 431.8% increase in write offs.
“During 2025, Viña Concha y Toro demonstrated the strength of its business strategy. The robustness of our brand portfolio, the efficiency of our vertically integrated business model, and our extensive international distribution network—both proprietary and through strategic partners—made it possible to achieve positive performance in value sales, despite the challenging environment of the global alcoholic beverages industry and the international economic context marked by high uncertainty and volatility,” said Eduardo Guilisasti, CEO.
Viña Concha y Toro’s main brands experienced increases in sales, with Casillero del Diablo and its line extensions up 2.5%; Diablo up 15%; and the luxury brand Don Melchor posting a surge of 84.6%. Meanwhile, Trivento and its line extensions from the Argentine subsidiary grew 4.1%, while Bonterra and its line extensions from the California origin rose 3.7%. Premium and above brands now account for 57.4% of the company’s wine sales (+90 bps).
Profit distribution and share buyback
The Board agreed to propose to the next Shareholders’ Meeting the distribution of a dividend equivalent to 50% of profits, above the customary policy of 40%.
In addition, it was decided to initiate a share buyback program for an amount equivalent to 3.93% of outstanding shares, an authorization granted to the Board at the 2021 Shareholders’ Meeting. “Both decisions seek to send a clear signal to the market regarding the strength of our results, our financial discipline, and the confidence we have in the company’s future prospects,” explained the CEO.
Outlook
Looking ahead to 2026, Guilisasti said the company will continue to strengthen its premiumization strategy, promote new products aligned with consumption trends, and consolidate its enotourism offering, especially through the renovated Centro del Vino Concha y Toro, in Santiago, Chile.
In 2025, an operational efficiency and simplification plan was implemented, which included portfolio rationalization, input optimization, and the adjustment of vineyard lease contracts. These measures resulted in extraordinary write-offs with no impact on EBITDA and will allow the company to capture savings of CLP 28 billion between 2026 and 2027.
Finally, Guilisasti highlighted that the solid position of the Argentine subsidiary Trivento, which has no financial debt, represents a strategic advantage “that opens up interesting opportunities for future growth in that market.” In February, Viña Concha y Toro announced the acquisition of Maison Mirabeau, a French winery from Provence.
