Control States Spirits Volume Eases 0.4% in July, Rises 1% in Sales
National Alcoholic Beverage Control Association reports total Control States spirits volume decreased 0.4% over July last years but rose 1% in dollar volume, showing a resultant +1.4% price mix. The rolling 12-month 9L volume results remain positive at +0.6% and +3.5% in dollar volume.
Cocktails, driven by Canned RTDs (36.5% 9L volume and now 70% share of the category), continue to dominate the category growth of 20% 9L volume. Tequila 9L volume results remain positive at 7.7% and 8.1% in dollar sales and Cordials grew by 1.5% in 9L volume. All other major categories declined in 9L volume although Gin, Domestic Whiskey, Irish and Vodka posted positive dollar volume results.
Wines declined 3.2% in 9L Volume and1.7% in dollar volume, returning a positive price mix +1.5%. Rolling 12-month 9L volume was down 2.8% with dollar volume up 1.6% resulting in a +4.4% price mix.
The On-Premise spirits channel was +0.2% in July with +3.4% growth in dollar volume, resulting in a +3.2% price mix. Only Mississippi, Montgomery County, New Hampshire, North Carolina, Oregon, and Pennsylvania were positive in 9L volume. All states were up in dollar volume except for Idaho, Vermont, and Wyoming.
The On-Premise wine channel was down 5.9% 9L volume with dollar volume also being negative at 0.7% and +5.2% price mix. Only Montgomery County and New Hampshire were up in both 9L volume and $Vol.
Full details by state are available at https://www.nabca.org/control-state-results