How Jackson Family Wines Makes Sustainability Profitable

While many companies have set strategic goals to reduce their carbon footprint and adopt more sustainability measures, very few have yet been able to achieve a positive return-on-investment (ROI) for these types of activities. However, Jackson Family Wines, the 9th largest winery in the U.S., producing over 6 million cases of wine annually, and with operations in 8 countries, has recently made their sustainability ROI public.

This excellent piece in Forbes by Liz Thach, MW, tells how JFW has gotten a positive ROI from sustainability.

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