Mala Mia Mezcal Debuts

Mala Mia Mezcal debuted with four expressions – Espadin ($54.99), Ensamble ($79.99), Cuishe ($99.99), and Tepeztate ($129.99), each named after the species of agave used to produce the mezcal. The use of different agave plants for each  expression allows for a well-rounded range, giving vastly different experiences from mouthfeel to finish.

“Releasing the four expressions at launch was an intentional decision," says Devin Adams, Mala Mia’s Founder. It allows us to quickly and efficiently introduce different varieties of mezcal to consumers, which aligns with our greater mission to familiarize and educate mezcal and tequila drinkers. Mezcal is a widely misunderstood spirit. We want to eliminate the perception that mezcal is a ‘smoky tequila.’ That’s neither accurate, nor does it pay respect to the ancient Aztec spirit. We want Mala Mia to be known globally as the brand that expanded and elevated the mainstream perception of mezcal - shifting the narrative to an intriguing, premium spirit category that encompasses a wide spectrum of agave types, flavor profiles, and price points.”

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