The U.S. debut follows a successful launch for Au Vodka in the UK and Europe.  Au Vodka is known for its standout bottles, premium liquid and social media following.

It's launching in the U.S. via Speakeasy Co., a leading e-commerce and fulfillment platform servicing the beverage alcohol industry. The platform enables brands to sell directly to consumers from their respective websites without disrupting the three-tier system. Brands working with Speakeasy control their entire consumer journey from digital to doorstep, including customer relationships and data.

"When speaking with Speakeasy I felt they understood the US e-commerce market and were leaders in building platforms for brands like us, to be able to sell and build our brand in the e-commerce space," says Daniel Price, Sales Director of Au Vodka for the US market. "Their ability to handle scale and merchandise is unparalleled, and they quickly understood our brand vision and passion for replicating our European e-commerce business state-side. They have allowed us freedom and collaboration to build our US website. We are very excited to be working with Speakeasy ahead of our launch."