Introduction of customs duties by the U.S. and adverse exchange-rate conditions last year led to a 21% reduction in sales of French wines and spirits to the U.S. in 2025, FEVS. the Federation for Exporters of Wines & Spirits of France, said.

Volumes fell below the 30 million case threshold (-9%), reflecting precautionary stockpiling at the end of 2024 and economic uncertainty affecting consumer behavior, FEVS said.

Shipments to China also slowed markedly. The Chinese economy has been under strain, and anti-dumping duties severely penalised exports of Cognac, Armagnac and other French wine-based spirits.

Worldwide, French wines and spirits declined 8% in value and 3% % in volume.

““In a context marked by rising geopolitical tensions and a difficult global economic environment, it is crucial – for the long-term viability of our sector, our companies and our winegrowers – that policymakers implement the political and regulatory measures needed to ensure the sector’s competitiveness across our various markets,” said Gabriel Picard, President of FEVS.

“This includes the implementation of trade agreements negotiated by the European Union, which offer significant development prospects for our industries in terms of wealth creation and employment in France. Exporting is an opportunity for our sector and, more broadly, for our country.”

“French wine and spirits companies have always demonstrated openness to the world and a strong entrepreneurial spirit. In the face of today’s challenges, they remain combative in defending their positions and building new commercial horizons. These successes will be decisive, both for the future of our exports and for the balance of the entire wine and spirits value chain.”