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Joel Whitaker

Hop Breeding Co. Launches New High-Alpha Hop Variety Series

Hop Breeding Company (HBC) launched Terra Alpha Hops, a new series of high-alpha hop varieties bred for reliable performance in both the field and the brewhouse. Terra Alpha Hops represent HBC’s long-term platform for high-alpha hop innovation. Inspired by the foundational role alpha hops play in

Riverside Beverage, UTenn Chattanooga Launch Mocs Gold Lager

Riverside Beverage Co. and the University of Tennessee at Chattanooga debuts Mocs Gold Lager, the first official campus lager in UTC history, (8/20). "Chattanooga has a rich and storied brewing history, and crafting the very first official beer for our hometown university is an incredible honor," said

People with Higher IQ Scores Tend to Know More About Wine, Study Finds

You can lead a horse to water but you can't make it drink, goes an old line. But a new study finds that whether or not that horse wants to drink depends upon what kind of water – or, to be more accurate, wine. We tend to think that

Global Champagne Market Seen Reaching $11.60 Billion by 2034

The global champagne market size was worth around $7.26 billion in 2024 and is predicted to grow to around $11.60 Billion by 2034 with a compound annual growth rate (CAGR) of roughly 4.8% between 2025 and 2034, according to a new report from Zion Market Research. Online

Atlas Peak Winery Listed for Sale

Atlas Peak Winery Listed for Sale

Atlas Peak Winery, a small production winery in Napa, Calif., is listed for sale the Sotherby's International Realty for $14,950,000. The estate features the three-bedroom main residence, a guest house, barn, winery, pool, spa and vineyard. It's six miles from downtown Napa. The

What We're Reading --

The rules of building a serious wine collection have changed Building a wine collection — a great wine collection — is becoming less expensive. After a pandemic-era boom sent parts of the fine-wine market to frankly ridiculous heights, prices have started to near something closer to reality. The Liv-ex

New Patron Campaign: What's in Your Tequila

PATRÓN Tequila, the world's number one super-premium tequila, unveiled a bold new campaign inviting drinkers to ask a simple question: what's actually in your tequila? For PATRÓN, the answer has always been the same: 100% Weber Blue Agave, water, and yeast. No secret ingredients. Currently,