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Joel Whitaker

[BND] The Beverage Reader

Good Morning and Happy Saturday, March 28, 2026 Moderate Wine Consumption Is Healthier Than Not Drinking...Contradicting the WHO The World Health Organization Can't be Trusted (Fermentation/Tom Wark) Mushy bourbon sludge recycled into battery electrodes Whiskey's biggest waste problem could become an energy solution. Shifting

Consumer Outlook Darkens as War Drags On, Gas Prices Soar

Consumer sentiment fell 6% this month for its lowest reading since December 2025, according to the University of Michigan Surveys of Consumers. These declines were seen across age and political party. Consumers with middle and higher incomes and stock wealth, who are buffeted both by escalating gas prices and volatile

Pernod Circling B-F with Acquisition in Mind

keepingPernod-Ricard is in talks to acquire Brown-Forman. Pernod has a market value of around $17 billion, while Brown-Forman has a market value of around $12 billion. There's no guarantee there will be a deal, they added. When the possible transaction was disclosed by Bloomberg, Brown-

Proximo Launches 1800 Tequila Triple Cask Anejo, 1st Travel Retail Exclusive

Proximo Spirits has launched 1800 Tequila Triple Cask Añejo, the brand’s first travel retail exclusive, at New York’s JFK Airport, marking the beginning of a broader rollout across the Americas. Running through March with DFS at Terminal 4, followed by April to June with iShoppes at Terminal 1,

[BND] Your Breakfast Briefing

Good Morning and Happy Friday, March 27, 2026. Spirits Sales Improve in Control States; Strong Promo Drives 152% NH Jump in Scotch February spirits sales in the Control States improved versus January, with 9L volume declining -1.4% and sales decreasing -3.4%, resulting in a -2.0% price mix,

[BND] Your Breakfast Briefing

Good Morning and Happy Thursday. It's March 26, 2026. At Last, Good News for Beer National Beer Wholesalers Association said its Beer Puchasters' Index improved across all segments. The BPI reading of 50 marked the first result at or above the benchmark (50) in 20 months. Every

AccelPay Acquires Reserve Bar

AccelPay said it acquired ReserveBar. Terms weren't disclosed. Both companies seek to enable scalable alcohol commerce in a highly regulated and fragmented market. AccelPay provides ecommerce and payments infrastructure for emerging and growing alcohol brands, while ReserveBar operates a luxury consumer marketplace and enterprise commerce enablement technology supporting