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Joel Whitaker

3 Wash. State Wineries Launch Nationwide Search for 100+ Sales Ambassadors

Designed for experienced independent contractors with strong distributor and account relationships, the ongoing Sales Ambassador Program offers a unique opportunity to build distribution, increase market visibility, and drive sales while earning uncapped commission and performance incentives. The program creates a massive powerhouse sales team representing three of Washington State’s

Mize to Lead Colo. Viticulture & Enology Assn.

Colorado Association for Viticulture & Enology (CAVE) announced today that Alexandra Mize has been named the organization’s next Executive Director, following a nationwide search. Mize succeeds longtime Executive Director Cassidee Shull, who announced earlier this summer that she would step down following nearly 15 years of leadership. During Shull’

Study Finds Reason Same Wine from Different Regions Tastes Different

Regional microbial imprints can remain detectable under commercial winemaking conditions, according to a new study in Applied and Environmental Microbiology. The study shows that inoculated fermentations do not “override” native microbial diversity and demonstrates that vineyard management and environmental conditions matter in the quality of wine. The study helps explain

Wine Institute Tests New Approach to Coordinated Storytelling During California Wine Month

Wine Institute is offering California wineries, regions and industry partners a free digital toolkit for California Wine Month to encourage consumers who choose to drink to rethink when, where and how wine fits into their lives. It gives ready-to-use resources to join the conversation while contributing their own

Midwest Premium 3.25 Times Higher in Just 1 Year

The "Midwest Premium" – an extra regional cost added to the base London Metal Exchange price of aluminum to cover local delivery, logistics and trade tariffs – has more than tripled in a year, Tracey Joubert, CFO, Molson Coors' Beverage Co., told the Barclays Consumer Packaged Goods Conference. That

Molson Coors Value Portfolio: 5th Largest Beer Company in America

Taken all by itself, Molson Coors Beverage Co.'s value portfolio – Miller High Life, Keystone and Keystone Light – would be the 5th largest beer company in America CEO Rahul Goyal told the Barclays Consumer Goods Conference. He and CFO Tracey Joubert explained why Molson Coors is focusing on its