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Joel Whitaker

Molson Coors Makes Biggest Investment in Live Ad Campaign

Molson Coors may not be the official beer sponsor of the FIFA World Cup – the position is held by Budweiser – but that isn't stopping it from heavily marketing around the 2026 World Cup, which is being held in the U.S. for the first time. In fact, it

Gérard Bertrand Sponsors James Beard Awards

Wines from Gérard Bertrand’s iconic estates will be served at key moments throughout the James Beard Awards Weekend , including as the exclusive wine partner of the James Beard Foundation’s Impact Awards on Sunday, June 14, at The Dalcy. The Impact Awards are part of the Foundation’s Achievement

Teamsters OK Strike Against Molson Coors Wholesaler

Teamsters Union members who work for The Beverage Market, a West Virginia wholesaler whose lines inclose Miller, Coors, Red Bull and Modelo. The union said the company, which distributes to 30 West Virginia counties, is seeking financial concession related to wages, insurance and retirement. The union said the company is

Silver Oak, Etude Wineries Pilot Bottle Reuse in Tasting Rooms

Revino Inc. said it signed its first contract with two California wineries to pilot initiatives to reduce carbon waste by reusing their bottles up to 50 times. They will test practical ways to extend the lifecycle of the glass bottles they already have by improving logistics around collection, cleaning, and

ALB Vodka Expands to Caribbean, Latin America, GTR

ALB Vodka, based in Albany, N.Y., and which uses the aviation code for Albany, said it took the first step toward significant international market expansion, entering the Caribbean, Latin American and travel retail including cruise and duty free. Southern Glazer's Wine & Spirits will be the distributor.

5 Days Late, WSWA's New Notes Reports Scotch Whisky Tariffs Lifted

Timeliness, the old adage goes, is the art and essence of journalism. Someone needs to tell that to the folks who produce the WSWA News Briefs, which awoke from its slumber yesterday morning to report that President Trump had announced he would repeal the 10% tariff on all UK whiskey

Year-Over-Year Declines Continue

I wish I had better news for you. But during the four weeks ending April 25th, Total Alcohol continued to lag year-ago performance, NIQ reports. Dollar sales reached $8.2 billion but remained down -3.3% vs a year earlier, while case volume totaled $159.0M, falling -3.6%