Blue Run Launches 'Micro Batch' Series
Blue Run Spirits announces its fall release - the first in what is to become a biannual series of “micro batch” whiskeys. Blue Run Flight Series is a six-whiskey micro batch collection of Blue Run’s lauded Kentucky Straight High Rye Bourbon Whiskey.
The first two flights and a limited number of complete sets of all six bottles will be available at select retailers in the United States and online at BlueRunSpirits.com beginning at 3:00 p.m. Eastern Wednesday, October 19. Two more Flights will be released each subsequent day at that same time.
Each of the six Flights comes from between two to five barrels contract distilled by Blue Run’s Liquid Advisor Jim Rutledge at Castle & Key Distillery. The barrels were hand-selected and expertly blended by Whiskey Director Shaylyn Gammon, making the Flight Series the first Blue Run whiskey release blended by Gammon since joining the company earlier this year. The small number of barrels used in Blue Run’s micro batching allows Gammon’s award-winning blending artistry to shine through on each bourbon, creating exceptional flavor experiences in each Flight.
“Micro batches are Blue Run’s response to the somewhat meaningless term ‘small batch,’ which has no clear definition or accepted industry standard,” said Mike Montgomery, Blue Run Spirits cofounder and CEO. “To make things clearer to the whiskey fan, Blue Run features what it calls ‘micro batches,’ which means the blends came from at least two barrels, but no more than five. With so few barrels to work with, a micro batch truly highlights Shaylyn’s blending skills, introducing whiskey fans to more defined and pronounced flavors.”
"It’s an absolute treat to work with liquid distilled by Jim Rutledge,” said Gammon. “Like a painter, that gives me a wonderful palette with which to create expressions that are unmistakable, with pronounced distinctions in aroma, flavor and finish. The whiskies in our Flight Series are a fresh approach to a common misnomer in the whiskey industry.”
Blue Run plans to release two Flight Series annually beginning in 2023. An iridescent white version of Blue Run’s signature butterfly medallion, designed by Devon McKinney, stands out on the sleek bottle and is meant to evoke a brilliant cloud in the sky. The names of each micro batch Flight invite the consumer on a sensory journey to uniquely memorable destinations experienced by Blue Run’s team.
Blue Run Spirits can be purchased in California, Indiana, Kentucky, Louisiana, and Texas (RNDC); Georgia (Savannah); South Carolina and Tennessee (Advintage); Delaware, Maryland and Washington, D.C.(Prestige-Ledroit); Colorado, Florida, Illinois, Missouri and Nevada (Breakthru); New Jersey (Fedway Associates); New York (Park Street); Canada (Evergreen); and online at www.bluerunspirits.com/shop powered by Seelbach’s.