With the Hispanic population projected to make up more than half of the US's population growth over the next 15 years,** Buchanan's Scotch Whisky announced the Buchanan's 200% Futuro Fund, a donor-advised fund that will deliver $1M in grants across the next five years by elevating their voices and supporting nonprofits uplifting their local communities through their passions and crafts while embracing their Hispanic roots.

As part of the campaign, Buchanan's has also launched a series of co-curated 200% local guides highlighting some of the Hispanic American businesses shaping culture and amplifying through brand and partner social channels to encourage the community to shop the local businesses right in their backyard.