Coors Light Intros Scarves to Keep Soccer Fans Cool

The Chill Fanxiety Scarf has cooling technology to keep you refreshed during the most intense matchups. Plus, each scarf has a built-in neck massager and two beer pockets so fans can keep Coors Light on hand for anytime they want mountain cold refreshment.

"We know sports fans get fired up about their teams and that's especially true of soccer lovers," said Marcelo Pascoa, vp-marketing for the Coors Family of Brands. "With two major rival leagues going head-to-head for the first time ever at Leagues Cup this year, the matches are sure to be intense, but Coors Light will be there to keep your fanxiety chill."

For a limited time, soccer fans can buy a hand-made Chill Fanxiety Scarf at the Coors Light shop site for $30. Quantities are very limited with 22 scarves available per day from July 18 to Aug. 2 starting at 12pm CST, while supplies last. Plus, Coors Light has partnered with soccer star Carlos Vela, a former MLS MVP, to spread the word about this game-changing soccer scarf and connect with soccer fans during this exciting first-ever tournament.