Good Twin No. 1 Organic Non-Alc Wine Brand

Good Twin has become the #1 ranked organic non-alcoholic wine brand in the United States based on dollar share, according to Nielsen, AMASS Brands Group (NASDAQ: AMSS) (“AMASS” or “the Company”), a premium, multi-category beverage platform spanning non-alcohol, functional, and alcohol 2.0 products, today announced that Good Twin has become the #1 ranked organic non-alcoholic wine brand in the United States based on dollar share, according to Nielsen.¹

Good Twin currently holds a 35.43% dollar share of the organic non-alcoholic wine category, representing more than one in every three dollars spent in the segment. The brand gained 12.93 share points versus the prior year while delivering +122.2% dollar sales growth and +115.0% volume growth year-over-year, significantly outperforming the organic non-alcoholic wine category, which increased +41.1% during the same period.

Within the total non-alcoholic wine market, Good Twin is now ranked as a top-10 non-alcoholic wine brand by sales volume¹ in the United States and remains among the fastest-growing brands in the category. The brand continues to gain market share while delivering one of the strongest sales velocities among leading non-alcoholic wine brands,

“Good Twin’s continued momentum reflects our ability to identify and scale brands that resonate with evolving consumer preferences,” said Mark Thomas Lynn, Founder/CEO of AMASS Brand Group, Good Twin's owner, said. “Good Twin has established itself as the leading organic non-alcoholic wine brand in the country while also emerging as one of the fastest-growing brands in the broader non-alcoholic wine category.

"Importantly, we believe we are still in the early stages of the brand’s national expansion opportunity, with substantial room to grow distribution and consumer penetration as demand for premium non-alcoholic alternatives continues to accelerate.”