Harpoon Brewery Launches 1st THC-based Beverage

Harpoon Brewery's Rec. Weed is a non-alcoholic beverage made with 5 milligrams of THC, real passionfruit puree, green tea, and hops at only 25 calories per can.

Rec. Weed is brewed similarly to a session ale but without fermentation, meaning it has no alcohol content. Here is how it is brewed:

· The process starts with a base of green tea and a bit of added sugar, followed by the cold steeping of Citra and other West Coast hop oils and passionfruit puree.

· After the steeping process, THC is added to the liquid base, and the beverage is carbonated like a traditional beer.

· This process imparts minimal THC flavor or aroma. And because the THC is absorbed into the liquid, people feel its effects quicker than with more common edibles.

Rec. Weed meets them at the intersection of what they want – a buzz through a non-alcoholic and low-calorie beverage that doesn't sacrifice on taste," Donald Wyse, COO of Seagrass Dispensary in Salem, MA.

Rec. Weed will be available in 12 oz. slim cans with a suggested retail price of $6.99. It will be available year-round at recreational dispensaries throughout Massachusetts. The launch of Rec. Weed marks the second step into marijuana-inspired products for Harpoon’s parent company, Mass. Bay Brewing Company.  The first was Long Trail’s CBD Seltzer.

Subscribe to Kane's Beverage News Daily

Don’t miss out on the latest issues. Sign up now to get access to the library of members-only issues.