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Outlook

Higher Yields, But French Harvest to Remain Among Worst in History

This year's wine production will exceed last year's, the French farm ministry said, but it will remain among the worst in history.

The agency not expects 36.7 million hectoliters, up from 34.9 million hectoliters estimated in October. While better that the 2025 harvest, it would still be 10% below 2021-2025 average.

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Global Alcohol Consumption to Continue Decline for Six More Years

You have six more years of pain before the global bev/al market sees consumption resuming growth in 2031. That's the projection from IWSR, the global leader in beverage alcohol data and insights, in its annual global data release. But IWSR also forecasts global volume will rebound almost

WSWA Sees Industry 'Finding Its Footing'

Wine & Spirits Wholesalers of America admits that spending on wine and spirits has declined 5% to 6% from a year earlier. It even acknowledges "that may sound concerning at first glance." But don't worry – that decline represents stability, it says. "Earlier in the cycle,

2025 Calif. Winegrape Crush Smallest Since 1999, But Bigger Than Expected

That's the conclusion of Chris Bitter, writing in Terrain. This means "less improvement in the wine inventory glut than hoped for, and grape demand isn’t likely to see any improvement in 2026. The crush wasn’t uniformly small, he writes. Demand for white grapes held up

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