John Reardon to Lead Breakthru Pennsylvania

John Reardon has been hired as EVP, Breakthru Pennsylvania. He succeeds Christina Desmond, who was promoted to regional president-Central U.S.  Effective June 1, Reardon will report to Will Fulghom, Regional President, East U.S.

He joins from E&J Gallo Winery, one of Breakthru's largest supplier partners, where he currently manages a 60-person-plus team as Gallo's managing director, Central Region.