Molson Coors Names Brian Feiro President, U.S. Sales

Feiro, who has been Chief Customer Officer, will succeed Kevin Doyle, who is retiring.  

Feiro, 44, joined Molson Coors in 2002 and began a methodical ascent through the company’s U.S. sales organization. He served in distributor management and sales operations roles, then as a director on the national accounts team, as a regional chain director and as a vice president of the company’s Central region before rising to chief customer officer in early 2021, where he has helped the Molson Coors off-premise chain team return to the No. 1 supplier position in the latest industry survey by Tamarron Consulting.