Outlaw Light Closes 2025 as Fastest-Growing Independent Light Beer
Outlaw Light Beer (Tivoli Brewing) is closing 2025 as the fastest-growing independent light beer in the U.S., exiting the year with national retail scale, growing investor backing and momentum heading into what the company calls a pivotal spring 2026 reset cycle. Over the past year, the Denver-based brand has
Outlaw Light Beer (Tivoli Brewing) is closing 2025 as the fastest-growing independent light beer in the U.S., exiting the year with national retail scale, growing investor backing and momentum heading into what the company calls a pivotal spring 2026 reset cycle.
Over the past year, the Denver-based brand has achieved a 1 million-case-equivalent annual run rate, and the company is forecasting roughly 3x volume growth in 2026. Also securing placements with major national retailers including Walmart, Kroger, Costco, Publix and Whole Foods, and growing its distribution to 48 states, with West Virginia and Hawaii set for early 2026. December marked Outlaw’s second-highest shipment month of the year.
To support anticipated demand, Outlaw is investing $2.5 million into production upgrades at its La Junta, Colorado, facility while selectively expanding contract brewing to maintain quality and consistency at scale. The company also continues to invest in Outlaw teammates, growing its nationwide sales and field teams to support local markets and retailer relationships.
“Our category hasn’t changed much in decades, and consumers are responding to brands that bring something different,” Opsahl said. “Retailers are looking for partners that can grow the light-beer segment, not just protect it. We’re entering 2026 with data, discipline and a system built for performance.”
Outlaw also approved a $25 million capital raise from its existing investor group to support marketing, infrastructure and continued growth. As retailers prepare for spring resets, Outlaw is projecting an increase from approximately 6,750 chain placements in 2025 to more than 32,500 in 2026, driven by new partnerships, deeper shelf presence and demonstrated retail performance.