Ste. Michelle Wine Estates, the largest winery in the Pacific Northwest and among the largest premium wineries in the U.S., said Shawn Conway has been named Chief Executive Officer.

It described Conway as a seasoned executive with 30 years of experience in leadership roles across several consumer product categories. Most recently he served as the CEO of Peet’s Coffee, and prior to that he spent nearly a decade at SKYY Spirits.

“I couldn’t be more thrilled to join this incredible company,” said Conway. “Ste. Michelle has long been one of the most admired and respected wine companies in the world, with a portfolio of iconic and renowned wines. I look forward to working with this very talented and dedicated team to bring an unparalleled wine experience to our existing customers and extend our reach to the next generation of wine lovers.”

“Shawn is a proven leader and the ideal person to help us achieve our strategic vision of sustainable, profitable growth,” said Brian Vos, Ste. Michelle Board Member and retired CEO of The Wine Group.  “We’re confident that under Shawn’s leadership the company will deliver a premium wine experience to even more consumers.”

Conway has held multiple positions in general management, operations, supply chain, and finance in high-growth, premium-branded specialty food and beverage, and consumer packaged goods companies. He holds a Bachelor of Science in Commerce with a major in Finance from Santa Clara University.

Ste. Michelle’s Executive Leadership Team, comprised of Toby Whitmoyer, President, Washington; Amy Prosenjak, President, Oregon; David Bowman, President, California; and Mike Lee, Chief Financial Officer and President, Operations & Supply Chain, will continue in their respective roles and report directly to Conway, the company said.