Topic
Marketing
A collection of 89 issues
Budweiser's Holiday Spot is Terrific
Chianti Classico Launches Free Online Course for Professionals and Wine Lovers Worldwide
Winery Offers an Affordable Tasting, Non-Intimidation Experience
Why the Media Isn'tTalking About Your Wine or Spirits or Beer
Felicity Carter has an interesting article in Meininger's International in which she addresses one reason some bev/al can't get media attention: The product just isn't very good. In that case, she argues, the media is doing the winery, distillery or brewery (or its