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Absolut, Tabasco Brand Launch Spicy Vodka

Now available in the U.S. and rolling out across 50+ markets worldwide, Absolut Tabasco comes from two iconic industry leaders who are redefining flavor. Crafted by fusing Absolut with a unique and completely natural essence created from the fermented, aged red pepper mash used to make Tabasco Sauce, Absolut

New: Grey Goose Berry Rougee

New: Grey Goose Berry Rougee

Grey Goose vodka, the No. 1 bestselling vodka in the super-premium category, introduces its newest flavored offering, Grey Goose Berry Rouge. Marking the brand's largest flavored vodka release in a decade, Grey Goose Berry Rouge expands the Grey Goose portfolio with a naturally vibrant, berry-forward expression

Stranahan's Releases Mountain Angel 12 Year Nationwide

Stranahan's Mountain Angel 12 Year is an American Single Malt, and its nationwide release comes one year after ASM's official designation. Distilled in Denver and aged for more than a decade in new American oak, Mountain Angel 12-Year demonstrates what ASM can achieve when time,

Knob Creek Releases Eli Manning's Bold Pick: 2026, a Cask Strength Bourbon

Knob Creek Releases Eli Manning's Bold Pick: 2026, a Cask Strength Bourbon

As the 2025-2026 football season reaches its pinnacle, Knob Creek, the founding spirit of the James B. Beam Small Batch Bourbon Collection, announces its second limited-edition barrel release, Knob Creek Single Barrel Cask Strength Bourbon, Eli Manning's Bold Pick: 2026 Batch. Available nationwide, the special edition

Bota Box Adds Sauvignon Blanc, Pinot Grigio Blend to Core Portfolio

Bota Box Adds Sauvignon Blanc, Pinot Grigio Blend to Core Portfolio

Bota Box launches Bota Box “Brightside”, a refreshing blend of Sauvignon Blanc and Pinot Grigio. The new white wine is the first addition to Bota Box’s award-winning core portfolio in more than a decade and will be available at retail locations nationwide starting this month in two formats:

JaM's Butter Wines Intros Butterlight Chardonnay in Cans

Butter Wines by JaM Cellars, best known for its Butter Chardonnay—the number one best-selling premium SKU of Chardonnay1—announces the release of ButterLight Chardonnay in cans. Launched a year after the award-winning ButterLight Chardonnay debut, the new 250mL cans meet growing consumer demand for lower-alcohol wines,

Rancho La Gloria Enters a New Era with 10% Malt-Based Tall Boy Margaritas

Rancho La Gloria Enters a New Era with 10% Malt-Based Tall Boy Margaritas

Patco Brands introduces 19.2 ounce malt-based Rancho La Gloria Tall Boy Margaritas. They are available in Lime Splash and Strawberry Blitz flavors. Rancho La Gloria has always been about innovation, making high-quality margaritas accessible and having fun, " says Joey Parris CMO of Patco Brands. "With