Truly Seltzer Sweeps Offers $350 for Holiday Display Electric Bill, Upgrade in 2024

With holiday electric bills increasing as much as $350 thanks to elaborate light displays, Truly Hard Seltzer is running a sweepstakes to cover the utility bills for festive holiday light enthusiasts through 'Truly Keep It Light Holiday Edition' contest. One grand prize winner will be rewarded with an epic, energy-efficient holiday lighting display upgrade in 2024.

Through December 11, fans can apply to have their holiday utility bills covered by Truly visiting With the goal of helping fans spread joy, worry-free, through the new year, entrants will be asked to share how they "Keep It Light" over the holidays and a photo of their best and brightest holiday display.  One hundred fans will score $350, paid through Venmo, to cover the cost of their holiday utility bills, décor, or even solar-powered lights to help cut future costs.  

One grand prize winner will receive an epic, energy-efficient display for the 2024 holiday season that uses the latest and most state-of-the-art LED and solar technology. The display will ensure their house, apartment, or living room is the brightest and most efficient on the block through a custom build installed by a team of certified holiday lighting experts who specialize in keeping it light.

The display will be unveiled with a lighting ceremony for the entire neighborhood, paired with a Truly toast and musical performance to celebrate the spirit of keeping it light all holiday season long. Entries to the Truly Keep It Light Holiday Edition contest will be judged based upon originality, holiday cheer and creativity. The contest is open to all U.S. residents 21+

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