1800 Tequila Launches 12th 'Essential Artist Series' Bottles
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Study Finds Consumers Wary of AI Retail Ads, but Open to AI as a Shopping Tool
Consumers are increasingly encountering AI-generated ads but remain wary of whether products marketed with AI will match their descriptions, according to new research from Auros, the human network behind AI.
A new global study of 4,000 adults across the U.S., U.K., and Australia, commissioned by Auros
Absolut Vodka Embarks on New Creative Era with Kaws
Absolut Vodka has unveiled an Artist Edition collaboration with world-leading contemporary artist KAWS, reimagining its iconic apothecary-shaped bottle through KAWS' unmistakable visual language, with the premium, smooth vodka Absolut is known for.
Since its early collaborations with artists such as Andy Warhol more than 40 years ago,
Black Box Wines, NHL Announce Multiyear U.S. Partnership
Black Box Wines, the Most Awarded Boxed Wine Brand, and the National Hockey League today announced a multiyear U.S. partnership naming Black Box the first official wine of the NHL. The partnership will introduce an integrated marketing platform called Wine Wednesdays to bring wine to one of the NHL’