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How to Kill a Beer Brand
Brewmaster Kirby Nelson began brewing the last batch of Schlitz beer – once the best-selling beer brand in the world – at 12:30 p.m. on May 23 at the Wisconsin Brewing Co. in Verona, Wis.
People die, businesses fail. But the Schlitz brand was murdered by a Harvard Law
A-B Sets $5 M Investment in Columbus to Fuel Michelob Ultra, Michelob Ultra Zero
Anheuser-Busch said it will invest $5 million in its Columbus, Ohio, brewery to fuel production of Michelob ULTRA, the nation’s No. 1 top-selling and fastest-growing beer, and Michelob ULTRA Zero, the #1 top-selling and fastest-growing non-alcohol brew. Additionally, Anheuser-Busch is opening a
Molson Coors to Cut 400 Jobs in 2026
The objective is to "win with our customers and consumers and return to growth," said Rahul Goyal, who became Molson Coors' new CEO earlier this month. The cuts represent about 9% of the salaried workforce in North America.
Hundreds of the cuts were already open as a