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New Patron Campaign: What's in Your Tequila
PATRÓN Tequila, the world's number one super-premium tequila, unveiled a bold new campaign inviting drinkers to ask a simple question: what's actually in your tequila? For PATRÓN, the answer has always been the same: 100% Weber Blue Agave, water, and yeast. No secret ingredients.
Currently,
Busch Light Sweeps Offers a Farming LED
Busch Light is offering consumers the opportunity to win a Busch Light Farming LED. To enter, follow on social and reply to post with #BuschColdAndSmoothSweepstakes.
The point Busch Light wants to drive home is that at least 95% of Busch Light's agricultural ingredients are farmed in the U.
To Sell More Red Wine, Add Non-Fermentable Sweeteners
A vintner who wants to sell more red wine to Gen Z – and what vintner doesn't? – might follow this advice from a study just published today: Add a non-fermentable sweetener such as Xylotol to the wine and Gen Z will like it better.
That is, if the