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A-B to Invest $300 Million More in U.S. Manufacturing

Joel Whitaker

Joel Whitaker

12 May 2025 1 min
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To Sell More Red Wine, Add Non-Fermentable Sweeteners

A vintner who wants to sell more red wine to Gen Z – and what vintner doesn't? – might follow this advice from a study just published today: Add a non-fermentable sweetener such as Xylotol to the wine and Gen Z will like it better. That is, if the
Joel Whitaker 25 Jun 2026
Lofted Custom Spirits Exclusive Supplier to Mission Craft Spirits

Lofted Custom Spirits Exclusive Supplier to Mission Craft Spirits

Lofted Craft Spirits signed an exclusive supply agreement with Mission Craft Cocktails to supply Mission's bourbon and whiskey needs. The agreement assures Mission's SKUs can be consistently produced, as sales velocity increases across Mission's growing list of national and regional retail partners. It follows
Joel Whitaker 11 Jun 2026

Dulce Vida Tequila Unveils New Campaign

Dulce Vida Tequila, a pioneer in organic tequila, today unveils a bold new creative campaign alongside redesigned packaging for its core tequila pack, marking the first major evolution of the brand's bottle design since its founding in 2009. Together, the national "For Those Who Know" campaign
Joel Whitaker 10 Jun 2026

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