Apothic Partners with Heidi Klum to Help Fans Bring Their "A" Game to Halloween

Apothic is teaming up with the queen of Halloween, Heidi Klum, to help fans bring their “A” game to Halloween with limited-edition “blood” bags for their wine, behind-the-scenes access to Heidi’s Halloween preparations, and a chance to attend her legendary party.

Fans can fill the limited-edition Apothic x Heidi Klum Type ‘A’ Blood Bags wine-drinking collectibles with Apothic Red wine. The bags are inspired by the look of blood bags that fans can fill and sip from.

Delivered in a custom red cooler, the Apothic Type ‘A’ Blood Bag turns Apothic Red into a Heidi-approved Halloween accessory. With flavors of ripe blueberry and boysenberry complemented by notes of vanilla and mocha, Apothic Red brings a decadent touch to Halloween night, whether served alongside sweet and savory party bites, brought to a costume party or enjoyed during a scary movie marathon.

“Apothic set out to be different from the start, creating wines that stand apart from traditional expectations. That same spirit is what turns an ordinary night into something extraordinary — and there's no better night for that than Halloween,” said Marshall Dawson, vp-marketing at Gallo. “This year, we’re building on that history by joining forces with the undisputed queen of Halloween, Heidi Klum, bringing together her signature approach to the holiday with our ‘You Deserve an A’ campaign to help make this year’s celebration unmistakably Apothic.”

Fans can get their hands on the limited-edition Blood Bag before it appears at Heidi Klum’s legendary 25th annual Halloween party. Here’s how:

What: A pack of two limited-edition Apothic Type ‘A’ Blood Bags for $10.31
Where: ApothicBloodTypeA.com, while supplies last
First Drop: September 17 at 10:31 p.m. ET, a nod to All Hallows’ Eve
Second Drop: Follow Apothic on social for clues. The first hint: look to the full moon. As an official sponsor of Heidi Klum’s legendary Halloween party, Apothic is also taking fans along for the lead-up, with Heidi sharing costume clues, hosting tips, fan reactions and creator surprises on Apothic’s social channels.

One lucky fan will get to see it all in person. Fans can enter at ApothicBloodTypeA.com from September 14 through September 27 for a chance to attend Heidi’s Halloween party with a guest by sharing how they plan to celebrate with Apothic.