Promotions

A collection of 38 posts

Promotions

Crown Royal Presents $100,000 Check to Black Rodeo Riders

Crown Royal has pledged $100.000 to the Bill Pickett Invitational Rodeo Foundation (BPIRF), a fund designed to empower the Black rodeo community and inspire a new generation of riders to pursue their passion as part of the Hats Off Grant, which will offer financial support so  four cowgirls and

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Sam Adams Intros 'Beer Fest, Beer Fear'

Thirty-eight percent (38%) of American beer drinkers admit that Cenosillicaphobia - the fear of an empty beer glass - is a relatable fear, according to a new survey1 commissioned by Samuel Adams and conducted online by The Harris Poll. In fact, 20% of American beer drinkers say they'd rather run

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Keystone Light's H Orange Cans Return to Celebrate Hunting Season

To celebrate the return of their fall hunt for the orange can, Keystone Light is loading you up with all the orange you could want plus FREE BEER. Wish your shed was orange? You got it! Want that deer stand orange? The deer can’t see it anyway, so Keystone

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A-B Yields to PETA, Will Stop Cutting Clydesdale Tails

Budweiser agreed to stop docking the tails of the Budweiser Clydesdales, People for the Ethical Treatment of Animals said. PETA said the practice was painful, and A-B agreed to end it after dozens of PETA protests, nationwide ad campaigns, and pleas from more than 121,000 concerned consumers. It sends

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Bombay Sapphire Debuts Cocktail Collection at New York Fashion Week Show

Bombay Sapphire partnered with fashion designer and creative visionary Christian Siriano to create a cocktail couture collection. Renowned for his boundary-pushing designs and inclusive approach to fashion, Siriano took inspiration from iconic Bombay Sapphire gin cocktails to create a French 75-inspired haute couture gown, which took center stage at the

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Keystone Light Brings Back The Hunt, Orange Camo Can

Keystone Light has brought back its popular “The Hunt” promotion, giving legal-age consumers a chance to find a blaze-orange can that signals the start of hunting season. Consumers who find one of the cans hidden in 30-, 24- and 15-packs of Keystone Light get a chance to win exclusive blaze-orange

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Tasting Fees Competitive Strength for Wineries

"If your tasting room $108 and $120, you're competing with Disneyland," warned Jessica Kogan, partner, Connect the Data Collective during Tuesday's Silicon Valley Bank.  Wineries "need to think more about how they can use tasting fees to bring in customers," she said, perhaps by discounting the fee at slow times.

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Buffalo Trace Leads List of 'Most Popular Kentucky Distilleries'

The popularity was determined by the number of Google searches for each distillery. Topping the list is Buffalo Trace Distillery in Frankfort, which claims the distinction of being the oldest continually operating distillery in the world, with its first bourbon entering production nearly 250 years ago in 1775. The historic

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A Tallboy Promotion

We don't normally cover promotions aimed at consumers, but this one is clever enough we had to share. Starting next week, Saucy, an alcohol delivery platform, is offering special promotion for tall boys – males 6 feet tall or taller.  They are entitled to a free tallboy delivered straight to their

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Wild Turkey's Music Mentorship Competition Open for Submissions

Wild Turkey said its second annual #101BoldNightsMusicMentorship competition is now open for submissions. Wild Turkey’s #101BoldNightsMusicMentorship competition seeks to find and support an emerging musical artist who has demonstrated a passion for trusting their spirit and telling bold stories through their craft. The grand prize includes a one-of-a-kind music

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Coors Light Plans to Score with Leagues Cup Promotion

The Leagues Cup, a month-long tournament featuring every team from Major League Soccer and Liga MX, the top professional team in Mexico and the International women's tournament kicks off Friday (7/21) and Coors Light plans to be in the center of  the action. “Soccer is on fire right now.

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For $4,051, You Can Sleep Beneath 5000 Pink Petals

It's a promotion for Santa Margherita,  which is launching the “Santa Margher-suita,” an Italian rosé themed hotel suite with more than 50,000 pink petals to sleep under and a Rosé All Day Butler, located at NYC’s Walker Hotel Greenwich Village. The suite was conceived so those who book

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Calif. Craft Beer Week Begins Friday

Beginning July 23, and throughout the following week breweries from San Diego to the Oregon border – at more than 100 scheduled events – will open their doors to offer behind-the-scenes tours, tastings, and unique experiences that give attendees an up-close look at the art and science behind brewing. Eighteen (18) breweries

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Kit NA Brewing Launches 'Have a Kit' Campaign

Kit NA Brewing unveils its "Have A Kit" campaign. The "Have A Kit" campaign celebrates the essence of the "have a beer" moment that is true to each individual and centered around enabling consumers to connect over a beer. "81% of beer drinkers in the U.S. under the age

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Truly Hard Seltzer Intros 'Orange Slices,' a Toast to U.S. Women's National Team

Truly, the Official Hard Seltzer of U.S. Soccer, is introducing Orange Slices as the U.S. Women's National Team begins its quest to clinch a three-peat win Down Under. To kick off celebrations, the brand is introducing new ways for fans to stay refreshed all tournament long. Custom 16-ounce

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Oceania Cruises Launches Rare Wine Collection for Entire Fleet

Oceania Cruises, one of the world's leading culinary- and destination-focused cruise line serving The Finest Cuisine at Sea, has debuted a new rare wine collection across its fleet complementing its top-quality gastronomic experiences. The line's newly upgraded luxury wines and vintage lists will be featured for the first time across

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Pernod Ricard Highlights Spirits as Gift for Dad on His Day

Pernod Ricard USA is debuting a new "Gift Like Dads Favorite" platform - underscored by a prestige collection that transcends ordinary gift-giving – is offering consumers a lineup of daily giveaways, elevated prize packs, and Father's Day experiences in Chicago, Los Angeles and Miami. The high-marque spirits being featured include: Aberlour

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House Wine Partners with Essentia Water for Water + Rose Box

The new limited-edition Water + Rosé box is a side-by-side combo of Essentia Water and House Wine Rosé. It contains the equivalent of eight standard 750ml bottles of House Wine Rosé and 32 (8 oz.) glasses of Essentia Water. "Last year's Essentia Water + House Wine collaboration was such a hit for

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Busch Light Sets 3d Annual Release of Corn Cans

The limited-edition cans honor and celebrate America’s farmers who work tirelessly to grow food for our communities, while raising awareness and funds for Busch Light’s long-time partner Farm Rescue, a nonprofit organization that provides critical aid to family farms in crisis.  Busch Light has partnered with Farm Rescue

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Loyal 9 Cocktails Unveils New Platform

Loyal 9 Cocktails, a canned vodka brand, has unveiled a fresh new platform “Less Less. More More”, which celebrates moments that are more exciting, more flavorful and more spontaneous. To kick off the summer Friday season, the brand is hosting a pop-up party in New York City on Friday, June

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New Feature Documentary Shows Bartending in New Light

"Spirit," a new feature documentary, reveals the highs and lows of three of the world's best bartenders as they prepare to create the most important cocktails of their career. Coinciding with World Cocktail Day 2023, the documentary will be available to watch on Prime Video in select markets from May

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Miller High Life, Planters Partner with New Co-branded Merch

“There’s something about the simple pleasure of eating peanuts and drinking a beer,” says Lucy Bloxam, marketing manager for Miller High Life (MolsonCoors) as she explains why Miller High Life and Planters Peanuts have launched a co-branded line of t-shirts, sweatshirts, hats and more featuring Miller High Life and

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Yuengling Supports Nation's Heroes

Yuengling, America’s Oldest Brewery, announced the launch of its limited-edition Traditional Lager cans in partnership with military veteran nonprofit Team Red, White & Blue (Team RWB) as part of the brewery’s Stars & Stripes program— Yuengling’s year-round campaign supporting our nation’s heroes. The special Team RWB cans are

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Smirnoff

Smirnoff Vodka is teaming up with reality TV Star Scheana Shay to host the Smirnoff Spicy Tamarind Locura Tour. Setting up shop in Chicago, the immersive experience will host guests 21+ and invite them to enjoy deliciously sweet, tangy & spicy bites provided by local Mexican-owned businesses throughout the Windy City

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Dos Hombres Mezcal, LA Rams Partner on Video

Dos Hombres Mezcal, co-founded by friends and former co-stars Aaron Paul and Bryan Cranston, has partnered with the Los Angeles Rams to launch their 2023 NFL season with a star-studded video titled "Change the Equation.” The video kicks off the new partnership with Dos Hombres Mezcal, where viewers will see