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Joel Whitaker

AWA Calls for Talks to End Restrictions Against U.S. Spirits, Return to Open Access

American Whiskey Association President Michael Bilello urged policymakers in both the U.S. and Canada "to use this moment to reach a negotiated solution that ends discriminatory restrictions on U.S. spirits, restores commercially meaningful access for American whiskey and returns the U.S.-Canada trading relationship to the

Canada Provinces OK Canada-Wide DtC Alcohol Shipping Agreement

Just a day after President Trump announced he was slapping a 50% tariff on many Canadian goods as retaliation for some Canadian provinces refusing to sell American distilled spirits, wine and beer, Canada's nine premiers anoun ced provincial rules will be changed to allow bev//al suppliers to

Supreme Court to Decide If Seizing $95,000 Airplane over 6-Pack of Bud Was Excessive

Does seizure of a %95,000 1969 Cessna airplane because a passenger brought a six-pack of beer into Beaver, a remote Alaskan village, violate the U.S. Constitution prohibit against excessive penalties. The pilot and owner of the airplane, Kenneth Jouppi, says it does and the U.S Supreme

Four Roses 100 Proof Rolls Out to On-Premise

Four Roses 100 Proof Rolls Out to On-Premise

Four Roses Bourbon 100 Proof is rolling out to bars and restaurants nationwide, marking the brand’s latest investment in the on-premise community. Developed in direct response to bartender feedback, Four Roses Bourbon 100 Proof delivers the higher-proof expression while maintaining the balance, consistency, and approachability the brand

Stella Artois Celebrate FIFA World Cup Champions with New Creative

Stella Artois – the No. 3 premium tap handle in the U.S. and Official Sponsor of the FIFA World Cup 2026, – is celebrating the official champions of the tournament with a series of new creative, limited-time ads that celebrate both football’s biggest champions and Stella Artois’ Taste Worth

Spirits Improve, But Total Alc Continues Slide; Prepared Cocktails Volume Falls 5%, Sales Hang On

Total alcohol missed year-ago comparisons on both a four-week and one-week basis, NIQ reports. During the four weeks ending July 11, Total Alcohol missed year-ago comparisons. Dollar sales reached $9.3 billion, down -2.6% vs the like year-earlier period, while case volume totaled 184.

DISCUS: Trump's 50% Tariff on Canadian Goods Deepens Tension, Risks Retaliation

President Trump's action in imposting a 50% tariff on imported spirits from Canada– as well as most other Canadian goods – "deepens trade tensions and raises the risk of further retaliation at a time when many U.S. hospitality businesses continue to face financial hardship," Chris Swonger,