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SipSource Finds 'Signs of Stabilization Emerging'
One of the Golden Rules of forecasting is to predict either a time or a trend, but never both at the same time. And so it is with the latest SipSource report which says, "After more than two years of declines, SipSource data shows volume and revenue trends are
Spirits Trends Improved in April: SipSource
Following a stronger-than-expected March, April depletion trends across beverage alcohol moderated largely as anticipated, Wine & Spirits Wholesalers of America's SipSource service reports. While 12-month trends softened month-over-month, shorter-term performance indicators provided several encouraging signs, particularly within Spirits.
Key takeaways:
* Spirits Trends
SipSource Sees Signs of Stabilization
Some premium segments may be stabilizing.
That's according to Wine & Spirits Wholesalers of America SipSource data which finds Single Malt Scotch, for example, delivered its strongest result since mid-2025 in February, with volume declines narrowing to -2.8%. While not yet a return to growth, this