The Michigan-based Labatt team will host a free skate night for beer fans dubbed "Labatt on Ice" on Thursday, Dec. 14, from 6 p.m. to 9 p.m. In partnership with Downtown Detroit, Labatt bought out The Rink at Campus Martius Park, and invites fans who are 21 years or older to join in for an evening of free skating, holiday cheer and ice-cold Labatt.

To thank local beers drinkers for making Michigan a top market for Labatt, "Labatt on Ice" covers guests admission and skate rentals and even offers up some Labatt swag throughout the evening. Skating will be available on a first come first served basis for up to 300 guests. Guests must be 21+ to participate.