Michelob ULTRA, America’s #1 top-selling and fastest growing beer brand, debuted a teaser that combines two of the biggest cultural moments in sports – the Super Bowl and the Olympic Winter Games. 

 In this teaser, titled “The Jump,” fans can see a novice skier named Greg, quickly coming down the slopes while Olympic Games gold medalist Chloe Kim and Olympian and Stanley Cup champion T. J. Oshie watch in awe and say, “there’s only one man who could’ve taught him that,” alluding to a mysterious fourth character.

 This action-packed spot was directed by Top Gun: Maverick and F1 filmmaker and action movie aficionado, Joseph Kosinski, and is a continuation of a robust campaign that celebrates Team USA and the spirit of friendly competition.