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Summit Beverage Acquires Hayden Beverage's Montana Assets

Summit Beverage, Missoula, Mont., said it agreed to acquire the Montana assets of Hayden Beverage Co. Hayden will continue to operate separately in Idaho. Terms weren't disclosed. Closing is expected on Feb. 8. This strategic move enhances Summit Beverage’s statewide presence, expanding operational capacity and market reach,

So Facebook Won't Carry Your Ad? What to Do Instead

If you wondered why you should support independent publications with your ad dollars rather than pouring your money into online platforms, you just got your answer: Meta, the parent of Facebook, last week notified beer, wine and spirits-related businesses that their pages would no longer be recommended by Facebook&

U.S. Beer Production Fell 3.6% in November

The volume of beer produced in the U.S. fell 3.6% in November to 10 million barrels, the Beer Institute estimated. It noted that that year-to-date decrease was 5.4% year-over-year through November. Andrew Heritage, BI's economist, noted that the three most recent

U.S. Off-Premise Sales Slipped 3.4% in 2025, Driven by Volume Softness: NIQ

Last year was "challenging," NielsenIQ said in its annual review, with total dollar sales easing 3.4%, driven by volume softness. "Consumers remained highly value-conscious, moderating consumption and prioriting fewer but more intentional purchase occasions," it added. "Consumer demand has not disappeared but shifted,

Outlaw Light Closes 2025 as Fastest-Growing Independent Light Beer

Outlaw Light Closes 2025 as Fastest-Growing Independent Light Beer

Outlaw Light Beer (Tivoli Brewing) is closing 2025 as the fastest-growing independent light beer in the U.S., exiting the year with national retail scale, growing investor backing and momentum heading into what the company calls a pivotal spring 2026 reset cycle. Over the past year, the Denver-based

Josh Cellars Intros an Italian Non-Alc Sparkler

The wine, crafted in the Veneto region of Italy from Galera and Moscato grapes, contains only 60 calories and retails for $10-$11 in Indiana or $17.99 from the winery, Josh Cellars, established in California's Central Coast in 2007, has expanded its operations to Italy, where it

A-B Super Bowl Spots to Feature Budweiser, Bud Light Michelob Ultra

A-B Super Bowl Spots to Feature Budweiser, Bud Light Michelob Ultra

Michelob ULTRA, Budweiser and Bud Light will unveil all-new commercials during the broadcast of Super Bowl LX on Feb. 8. Anheuser-Busch said. This February, sporting worlds will collide to provide fans with the ultimate live sports viewing moment; the Super Bowl and the Winter Olympic Games. As the