Pringles Blends Miller Lite's Flavor into a Snackable Crisp

Mars Inc. introduced Pringles x Miller Lite Beer Cheese Burger crisps and Pringles x Miller Lite Beer-Braised Steak crisps, brought back from last year's debut.

This year's limited-edition lineup combines the delicious, savory flavors of beer-infused cookout favorites with the hop-forward, malty beer aroma of the Original Light Beer.

"The response to our first collaboration with Miller Lite was incredible, and we knew had to bring it back for another summer," said Mauricio Jenkins, Pringles U.S. Marketing Lead. "At Pringles, we're always looking for ways to bring unexpected flavors to our fans, and these crisps combine all the best fresh-off-the-grill and fresh-out-the-cooler flavors into one snackable bite. We can't wait for fans to pop open a crisp can this summer!"

"Fans love to pair Miller Lite with their summertime staples, so bringing it all together into one snack with Pringles again this year is pretty special," said Courtney Benedict, VP of Marketing, Miller Family of Brands. "The new Beer Cheese Burger flavor and the returning, fan-favorite Beer-Braised Steak take BBQ standouts and amplify them with the crisp, clean taste of the perfect complement – Miller Lite. The only thing better? Washing them down with a cold serving of the Original Light Beer itself."