Russell's REserve Honors Eddie Russell's 45-Year Legacy

Master Distiller Eddie Russell celebrates his 45th anniversary with Wild Turkey Distilling Co. this year. Eddie's journey began in 1981 with what was meant to be a summer job at the distillery—one that quickly became a lifelong calling.

More than four decades later, his work continues as a Hall of Fame Master Distiller and an enduring force in shaping modern bourbon. To mark the milestone, Russell's Reserve is honoring Eddie with a multi-part tribute, including the Spring 2026 release of Russell's Reserve 13 Year Old Bourbon alongside an original documentary about Eddie himself.

Over the course of his career, Eddie has mastered nearly every aspect of bourbon-making, taking on roles across the distillery and absorbing the traditions, techniques, and uncompromising standards that define Wild Turkey.

That foundation led to the creation of Russell's Reserve, first introduced by Eddie to honor his father, Jimmy Russell's, 45th anniversary at Wild Turkey, and now serves as the inspiration for "His Own Way: The Story of Eddie Russell", the documentary that traces Eddie's journey from his earliest days at the distillery to his lasting influence today. Offering an intimate portrait, the film goes beyond craftsmanship to capture the values, relationships and quiet leadership that define Eddie's legacy.

"Russell's Reserve has always been deeply personal to me. It started as a way to honor my dad and everything he taught me," says Master Distiller Eddie Russell. "Now, the opportunity to celebrate my own 45 years with a new release of the 13 Year Old - a bourbon that really showcases how I approach the craft - and to see my story shared through this film, is incredibly special."

Tasting Notes:

• Proof: 121.2 proof; 60.6% ABV
• Aroma: Notes of vanilla and oak transition to brown sugar and coffee with a distinct orange peel note.
• Taste: Bright fruit notes of cherry and citrus followed by spice notes of nutmeg and allspice with sweet notes of cola.
• Finish: Medium-long finish with caramel, toffee, and hints of oak tannin.

Availability: Russell's Reserve 13 Year Old will be available in limited quantities online, at the distillery Visitor's Center and at select retailers for $200 SRP per 750 ML bottle.

The film will debut for one day only on June 23, 2026, at select Alamo Drafthouse theaters nationwide, followed by a showing of Field of Dreams with the purchase of a food and beverage voucher. Please visit http://drafthouse.com/event/free-victory-screening-field-of-dreams-his-own-way-the-eddie-russell-story to purchase