Town Branch Distilling Intros Tropical Style Bourbon & Banana Seltzer
Town Branch Distillery, the seventh member of the Kentucky Bourbon Trail and the heart of Lexington Brewing & Distilling Co.—introduces Bourbonola Tropical Style, a Bourbon & Banana Seltzer that blends authentic bourbon character with bold tropical flavor.
How It's Made: 2 shots per can of Town Branch Bourbon and layered with notes of banana, mango, citrus and a touch of honey, with a crisp, light sparkling body for an exceptionally refreshing experience.
Availability: Select markets nationwide. (SRP $14.99 per 4pk x 355ml Slim Cans)
The Story: In 1922, during the depths of Prohibition, Lexington Brewing Co. was forced to pivot from beer to non-alcoholic beverages to survive. One of those creations was boldly named Bourbonola, because while the government could regulate what went into the bottle, it couldn’t regulate the name on it.
Fast forward 100 years. While expanding its bourbon-based portfolio, the team at Lexington Brewing & Distilling Co. and home of Town Branch Distillery uncovered the forgotten Bourbonola name painted across an old brewery photo. The history was real. The assets still existed. Bourbonola was reborn.
“While developing Bourbonola Prohibition Style, we created our own cola from scratch using cherry, vanilla, cinnamon, ginger, cocoa nibs, and kola nut. For Bourbonola Tropical Style, we approached it the same way — building our own seltzer using banana, mango, pineapple, lemon, honey, ginger, and sparkling water – full flavor!,” said Robert Krass, Managing Director at Lexington Brewing & Distilling Co
Alongside the launch of Tropical Style, both Bourbonola expressions are receiving refreshed packaging, including new outer cartons with a QR code to tell their historic origin story and updated artwork featuring each drink’s signature spirit animal.
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