[BND] Your Breakfast Briefing --

Good Morning and Happy Thursday.  It's September 14, 2023.

15% of U.S. Consumers Favor International Whiskey

Nearly 15% of U.S. consumers favor the International whiskey category. That's according to CGA’s BeverageTrak, which finds that the Whiskey category experienced a significant 16% uplift in Q4 of 2022 compared to the previous quarter. The Winter season in particular demonstrated robust growth, with Q1 of 2023 exhibiting

Flavor Key Strategy Beyond Beer Aisle: Molson Coors

Speaking at the Molson Coors Beverage Co.'s distributor conference, the company's chief commercial officer, Michelle St. Jacques, said flavor is the company’s top priority beyond the beer aisle. “We are winning in flavor,” she said. “Molson Coors was the second-fastest major brewer in flavor, growing more share behind

Jack Daniel's Honey's Art, Beats + Lyrics Now a Virtual Reality

Jack Daniel's Tennessee Honey is taking its signature urban art and Hip Hop program, Art, Beats + Lyrics, into new frontiers -- including outer space -- with The Verse, the brand's first immersive virtual reality experience. The Afrofuturism-inspired world showcases the works of celebrated Black and diverse artists and creators while

Woodinville Toasted Applewood Staves Bourbon Goes National

"Every fall, we do a Harvest Release, and back in 2017, our release was our flagship Bourbon finished with Applewood Staves.  Of all our releases, Woodinville Straight Bourbon Whiskey Finished with Toasted Applewood Staves has been one of our most popular – so, this year we're bringing  back Nationally," says Woodinville

Blue Run Spirits Offers Reflection II Bourbon

Blue Run Spirits (Coors Spirits) unveiled Reflection II Kentucky Straight Bourbon Whiskey, the follow up to the highly regarded Reflection I, which received a Platinum Medal at the respected SIP Awards International Spirits Competition. Reflection II is now available at retailers nationwide and at http://www.bluerunspirits.com/shop. When

Foley Wine Relaunches Charles Goodnight Bourbon, Boosts Proof

Foley Family Wines said it is relaunching its Charles Goodnight Bourbon, increasing its proof to 115 (57.5 ABV) from 100. Foley has also updated the packaging to premiumize the brand and tie it directly to the Texas roots of its legendary cattle-driving namesake (who also invented the chuckwagon). When

Coleangelo Creates Bev/al Trade Division

Coleangelo & Partners has been a significant integrated communications agency renowned for its innovative campaigns and industry expertise in wine and spirits. Now it has launched a dedicated Trade Division to address the unique needs and challenges faced by wine, spirits, and beer brands in a dynamic market landscape with rapidly

Jay James New President at Benchmark Wine

Benchmark Wine Group is pleased to announce that it has named a customer and client,  Master Sommelier Jay James, as its next President. Jay brings nearly four decades of experience in all tiers of the fine and rare wine industry. “We selected Jay based on his unique experience in service,

TWE Launches Luxury Lifestyle Blend

Treasury Wine Estates launched Tapestry, a new luxury lifestyle blend that brings together the unique textures and flavors of Paso Robles. The debut wine, 2021 Tapestry Paso Robles Red Blend (SRP: $24.99), is a blend of Cabernet Sauvignon, Syrah, and Petite Sirah, now available by the bottle and the

Who's New at Kentucky Bourbon Hall of Fame

The Kentucky Hall of Fame inducted eight new honorees as it toasted "the lives, legacies and journeys of those who have forever changed our timeless craft and played a major role in building a stronger Kentucky for generations to come." They are: * Dr. Jerry O. Dalton, retired Master Distiller, Jim

Who & What --

Breakthru Beverage Group promoted Chris Sperling to the role of Executive Vice President, Breakthru Wisconsin. He previously served as VP, Sales – Elite Division for Breakthru South Carolina. Balletto Vineyards hires Jim Morris as director of hospitality.

Thanks for reading. I'll be back tomorrow. – Joel

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Jamie Larson