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Come Over October Runs Out of Money, Ends Wine Advocacy Campaign After 3 Years
Come Over October, the pro-wine advocacy movement that encouraged consumers to come together by sharing wine, ended after an impactful three-year run.
The campaign reached 3.8 billion media impressions, 7.5 million on social media, and was activated in over 2,000 retail stores with an estimated
Green River BourbonCovers Part of Fans' Game-Day Expenses
Saying it believes "great things, like your favorite bourbon, shouldn’t cost more just because they can," Green River Bourbon announces the "Green River Bullsh!t Refund." Through Nov. 20, eligible fans can submit receipts for tickets, parking, food, merchandise and other qualifying live-event expenses
Patron Marks Dia de Muertos with Comedy Skit
On Nov. 2, Patron will bring La Última Risa - The Last Laugh to the legendary New York City comedy club The Stand, a one-night-only comedy show inspired by calaveritas literarias, the centuries-old Mexican tradition of writing witty verses that poke fun at the quirks and personalities of