Original Pickle Shot Aligns with Southern Glazer's in 24 States

The Original Pickle Shot® (“TOPS”), the brand that created the pickle-
flavored spirits category, has aligned with Southern Glazer’s Wine & Spirits (Southern Glazer’s) in 24 U.S. markets and will soon be available in select Army & Air Force Exchange Service (AAFES) locations in the military channel, further strengthening its distribution as the brand continues its
rapid growth across the United States.

The Southern Glazer’s alignment includes Alabama, California, Idaho, Illinois, Iowa, Maine, Massachusetts, Minnesota, Mississippi, Montana, Nebraska, New Hampshire, New York, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, South Dakota, Utah, Vermont, Virginia,
West Virginia, and Wyoming. California and Minnesota are new markets for TOPS.

In total, including the current 24 Southern Glazer’s markets, the brand is now available in 46 U.S. states.Recently ranked among Nielsen’s 10 largest flavored vodka brands in the United States, The Original Pickle Shot continues to benefit from consumers’ growing appe\te for pickle flavor, which has moved well beyond the garnish tray into snacks, beverages, cocktails, and spirits.

“Pickle flavor is everywhere right now, but for us this isn’t a trend we’re chasing, it’s a category we helped create,” said Laura Becrac, CEO of The Original Pickle Shot. “Our opportunity now is to make sure The Original Pickle Shot is there when and where consumers want it. Partnering with Southern Glazer’s gives us tremendously greater reach across the country, while entering the military channel also opens another important avenue for growth.”

Available in Original Dill and Spicy Dill flavors, The Original Pickle Shot combines five-times-distilled vodka with a proprietary pickle brine recipe. At 30 proof, it contains no artificial flavors, colors, sugar, or gluten, with just 1.5 carbs and fewer than 40 calories per serving.