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Crown Royal Launches 'Bring It,' Honors People Who Shape a Place

Crown Royal introduces Bring It, a new brand platform that invite everyone to celebrate what brings us all together. At the center of Bring It is an original anthem performed by Canadian country artist Ryan Langdon and Randy Savvy of the Compton Cowboys, setting the soundtrack for a night where

Alcohol Sales Up 2.9% in Week: NIQ

If you look at year-earlier numbers, bev/al sales figure remain depressing: During the four weeks ending June 20, Total Alcohol remained under year ago results. Dollar sales reached $8.8 billion, down 3.6% vs the like year-earlier period, while case volume totaled 173.8 million, declining

Craft Spirits Bill Would Establish Credit for Use of Domestic Farm Ingredients

Eligible distillers producing up to 100,000 proof gallons annually would qualify for a tax reduction of $2.35 per proof gallon if at least 90% of their agricultural inputs are sourced domestically under a bill introduced into the U.S. House.. The American Craft Spirits Association (ACSA) applauded the

Darco Spirits Announces New Distribuors

Darco Spirits announced new distribution partnerships with Reyes Beverage Group and Martignetti Cos., marking an important milestone in the continued growth of its portfolio, including American Harvest Vodka and Beach Whiskey. The new partnerships reinforce Darco Spirits’ commitment to expanding the availability of its brands while providing best-in-class

Distinctive Brand Names Pay Off for Wine Producers, Study Finds

Thousands of wines in France’s Bordeaux region carry similar-sounding names, many adopted long before modern trademark law took effect. That crowded field gave University of Chicago Law School Prof. Jonathan Masur a rare chance to test a long-held assumption that having a unique brand name provides value

Spirits Industry Donated $2.1 Million to Build George Washington's Distillery

The distilled spirits industry, led by the Distilled Spirits Council, played a major role in the reconstruction of George Washington's Distillery and Gristmill at Mount Vernon. donating $2.1 million for the special project. In December 2001, the Distilled Spirits Council announced its partnership with Mount Vernon to