Smirnoff Offers Hispanic Fans Chance to Be in Smirnoff Social Video
Smirnoff and Puerto Rican urban music icon Wisin invite anyone 25+ to #BailaConSmirnoff for the chance to be featured in a Smirnoff social video to the new track "Cuerpo a Cuerpo." There's no compensation for appearing in the video.
To be eligible, fans should post a video of yourself dancing on Instagram, tag @Smirnoff with #BailaConSmirnoff and #Promotion. The contest ends Nov. 2.
"Latin music leads the pack when it comes to celebrating the diaspora of Hispanic communities and cultures. And that's something to be celebrated," said Jennifer Holiday Hudson, North America brand leader, Smirnoff. "We're excited to join forces with Billboard once again to bring people together to a unified rhythm starting with Hispanic Heritage Month. But we're not stopping there."
Together, Smirnoff and Billboard are bringing superstar artists, industry titans and music aficionados to the palm-lined beaches of Miami for Latin Music Week for an exciting lineup of special events, including the Latin Power Players Happy Hour, Baila to the Taste of Smirnoff Happy Hour followed by the Billboard, Billboard En Vivo with La Base and Wisin presented by Smirnoff with special guests Luny Tunes & DJ Nelson, Wisin & Friends Panel hosted by Billboard Español, and of course, the Latin Billboard Music Awards.