Good Morning, and Happy Thursday, April 9, 2026.

Bottle vs. Can? Packaging Matters in Consumer Perception of Wine

Consumer evaluation of wine is strongly driven by whether it is packaged in bottles of cans, a new study finds. Canned wine may be better positioned around specific consumption occasions and younger wine styles, while premium positioning in traditional markets will require stronger credibility signals and expectation management 

Pacific Rim Closing in Bankruptcy

Pacific Rim & Co., once the 12th largest Washington State's winery with annual production of 242,000 cases, is winding down operations. It filed for bankruptcy protection in March. 

Wine Increasingly Part of High-Net-Worth Portfolios

A third of U.S. wealth mangers and advisors saying their clients now dedicate between 21%-30% of their total wealth to fine wine, a significant increase from 2025 levels. 

Survey Finds $40B Gap Between How Consumers Discover Alcohol and How They Can Buy It

Sixty-three percent of consumers aged 21 to 34 have purchased alcohol because of social media content, up from 49 to 55% who cited social media as a key discovery source in March 2025. 

Rising Costs = Less Dating, Louis Jadot Survey Finds

Some 56% of Americans say rising costs have reduced how often they go on dates, including 27% who say they've stopped dating altogether to save money, 

Sazerac Names Tenn. Distillery

Sazerac Co. named its :a Vergne, Tenn. dstillery, the AJ Bond distillery. The name is to honor Allisa Henley and the late John Lunn, whose shared passion and decades of experience helped bring Sazerac’s Tennessee whiskey ambitions to life. 

Why Domaine Carneros Was Named Sustainable Business of the Year

When Domaine Carneros installed its first solar array two decades ago, it was at the forefront of renewable energy adoption Earlier this year, Domaine Carneros Winery received the Sustainable Business of the Year award from the Napa Chamber of Commerce

Exploding Miller Lite Bottle Leads to Lawsuit

A Pittsburgh bartender sued Molson Coors and Brentwood Districting alleging she was injured when the bottlecap exploded off of the bottle as she was opening it and struck Jackie in her left eye, causing her serious injuries and the loss of vision in her left eye. 

Original Home of 2-Buck Chuck Up for Auction

After sitting on the market for more than a year with a $43 million price, Benessere Vineyards, the original home of Charles Shaw Winery will be auctioned off in late May. 

Perrier-Jouët Named Official Champagne of the Metropolitan Opera

Maison Perrier-Jouët was named the Official Champagne of the Metropolitan Opera as part of a five-year partnership between the iconic champagne house and the cultural landmark. 

Daily's Cocktails Intros Frozen Spiked Strawberry Lemonade and Spiked Iced Tea Lemonade

Daily's Cocktails, Stamford, Conn., a leader in frozen ready-to-drink cocktail pouches, is introducing two refreshing additions — Spiked Strawberry Lemonade and Spiked Iced Tea Lemonade. 

Hello Soju Sponsors Los Angeles Football Club

Hello Soju, a premium California-based soju brand redefining the iconic spirit, said it has been named the Proud Soju Partner of Los Angeles Football Club (LAFC)

Savona Communications to Rep 4 Brands

Savona Communications has been named the US agency of record to represent STROH 160 Rum, Schladerer Fruit Brandy & Liqueur, Kleiner Feigling Fig Liqueur and Bepi Tosolini Italian Liqueur, part of the Marussia Beverages USA portfolio.

Thanks for reading. I'll be back tomorrow. – Joel