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Patron Marks Dia de Muertos with Comedy Skit
On Nov. 2, Patron will bring La Última Risa - The Last Laugh to the legendary New York City comedy club The Stand, a one-night-only comedy show inspired by calaveritas literarias, the centuries-old Mexican tradition of writing witty verses that poke fun at the quirks and personalities of
Portuguese Cork Assn. Turns to Pedicabs to Expand Promotion
The Portuguese Cork Association (APCOR) expands its U.S. educational campaign, “Drink Responsibly. Choose a Bottle with a Natural Cork” by providing New York’s top wine events with complimentary cork-branded pedicab rides. A new activation, the experiential promotion encourages consumers to associate mindful consumption with natural cork, elevating
Elijah Craig Unveils Tavern Trail for Old Fashioned Week
In celebration of the return of Old Fashioned Week (10/9 – 10/18), Elijah Craig unveils the Old Fashioned Tavern Trail, now in its seventh year.
A play on Kentucky’s historic bourbon trail, this collection of 70 destinations across the country celebrates connection, community and good bourbon – all while