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Distribution

Suppliers - Not Wholesalers -- Said Key to Brand Building Success

The collapse of Republic National Distributing Co., which was triggered by Sazerac Co.'s decision in late 2022 to leave RNDC for a network of 12 wholesalers in roughly 30 states, has triggered a major shift in the way brands go to market. Boucard Nesin, beverage industry analyst for

Breakthru Beverage Picks Edrington for Illinois

Breakthru Beverage Group and Edrington have announced an expanded distribution partnership in Illinois. Through the agreement, Breakthru will represent Edrington Americas’ full portfolio across the state, building on the companies’ existing relationships in Colorado, Missouri, Wisconsin, Delaware and Minnesota. Breakthru will bring its strong Illinois network, deep local market knowledge

SGWS to Cut Up to 219 U.S. Jobs

Southern Glazer's Wine & Spirits said it will eliminate 1% of its U.S. commercial workforce as it moves to a hybrid model for some independent customers that combines field sales, inside sales, and digital commerce. With this new model, Southern Glazer’s said it has strategically designated

Darco Spirits Announces New Distribuors

Darco Spirits announced new distribution partnerships with Reyes Beverage Group and Martignetti Cos., marking an important milestone in the continued growth of its portfolio, including American Harvest Vodka and Beach Whiskey. The new partnerships reinforce Darco Spirits’ commitment to expanding the availability of its brands while providing best-in-class

Johnson Brothers to Rep Sovereign Brands in 4 Markets

Johnson Brothers said it will represent Sovereign Brands across Indiana, Nebraska, North Dakota, and South Dakota. Founded in 1999, Sovereign Brands is a family-owned company that has built a reputation for developing distinctive, culture-driven wine and spirits brands with enduring consumer appeal and global recognition. Their portfolio includes

Lucas Bols Names New Distributors

The transition from troubled Republic National Distributing Co. continues. This time it's Lucas Bols who announces new distributors: * Reyes Beverage Group: Arizona, Hawaii, Louisiana, Oklahoma, and Texas * Johnson Brothers: six new markets including Iowa, Minnesota, North Dakota, Nebraska, South Dakota, and Wisconsin. * Martignetti Companies: Alabama, Idaho, Michigan, Mississippi,

LibDib, BeyondVino Partner, Expanding Route to Market

Wineries can continue leveraging BeyondVino for DTC fulfillment while seamlessly accessing LibDib’s wholesale distribution network to reach retailers, restaurants, and other trade buyers under a partnership announced Monday (6/8). "Whether a bottle is headed to a consumer’s doorstep or a retailer’s shelf, brands deserve a